5 minutes with Rob Waddell

As a Principal Landscape Architect for Place Design Group, Rob Waddell has more than 19 years’ industry experience across multiple sectors for both public and private clients. Rob has a keen interest in exploring the relationship between natural and built environments through his imaginative yet methodical approach to design.

We sat down for a 5 minute chat with Rob to learn about his career, his thinking and his outlook for the future.

What was your first role in the industry?

My first job was working at Guymer Bailey Architects in 2002 as a 3rd year Landscape Architecture Student.

What are the biggest lessons you’ve learned in your career?

Good design is always underpinned by a strong concept because it adds depth and meaning to the project. This is how we capture the hearts and minds of the user and foster a true connection between people and place.

Tell us about the latest trends or innovations you’re seeing?

There is increasing scientific research and data that demonstrates how Salutogenic Design of outdoor environments and connection to nature can have therapeutic benefits and positive outcomes for human happiness, health and well-being. This is exciting because it allows us to communicate, the quantifiable terms, one very important way that good design is so valuable and can directly benefit individuals and community.

What are the opportunities you see in the industry in the next 6-12 months?

The impact of the Covid-19 pandemic on our mental and physical health is only just becoming clear. Public spaces and landscapes are now being treasured more than ever as safe spaces in which to reconnect with community, and to meet friends and family in safe environments. Hopefully this leads to a re-prioritisation and investment in landscape design across both the public and private sector.


Rob Waddell

Principal Design