Airlie Beach – Preparing for Success

A dynamic video piece aimed at illustrating the broad future of Airlie Beach and the opportunities available to this destination

  • Location
  • The Whitsundays, QLD, Australia
  • 👤
  • Client
  • Whitsunday Regional Council
  • 📅
  • Year completed
  • 2016

Airlie Beach, located in the Whitsundays, is one of Queensland’s most loved destinations, known for its beautiful surroundings and tourism appeal.

Place Design Group was commissioned to create a set of 3D photomontages and a video depicting current and potential future changes to the Airlie Beach area by showing the present, 10-year and 20-year changes.

The projects saw the team utilise drone footage, 3D models, animation and video editing skills to produce outputs that shows the future development potential of the area. The final video was 2min 30sec and depicted the glorious scenery of the Whitsundays combined with key statistics and messages regarding the future of the area as well as innovative compositing of drone and 3D imagery to depict the current and potential ‘future’ state of the area.


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